Continuing....
For clueless customers - just sell (or rent) them a Roku or whatver you choose as your favorite streaming box - perhaps a rebadged Chinese Android mini-PC - and you make a few bucks on that. Or do a joint marketing deal with the local BigBox electronics house (e.g. BestBuy) -- you could even close your retail Xfinity stores and do a deal to have a sales desk/counter at BestBuy.